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User Experience - Research and Testing

In this practical workshop based course you will learn how to plan, organise and analyse User Experience research and testing and convince stakeholders of the importance of early user research. You will learn how to choose the appropriate research method, select your audience and how to conduct experiments and interpret results.

As part of this course you will setup a UX Testing lab and hands on learn how to test mobile and desktop experiences including learning how to use eye tracking research and mobile device observation in a hands on and facilitated workshop allowing you explore, experiment and decide how best to engage UX testing in your organisation.

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Pre-Requisites

This course is a practitioner level event and assumes you will have experience equivalent to our User Experience Fundamentals course

Course Content

Module 1 – Why Research?

  •   The benefits of research
  •   When to research
  •   Understanding Usability

Module 2 – Planning Research

  •   Ethical and legal considerations
  •   Choosing what to measure
  •   Creating a UX testing culture

Module 3 – Setting up Research Facilities

  •   Permeant vs. Portable Testing
  •   Testing on a budget
  •   Testing rooms
  •   Field Testing

Module 4- The UX Testing Team

  •   Facilitators
  •   Observers
  •   Participants
  •   Stakeholders

Module 5 – Creating a Test Plan

  •   Why plan?
  •   Steps to a good plan
  •   Ensuring you are choosing the right research method
  •   Collecting the right data
  •   Sample sizes
  •   Qualitative vs Quantitative

Module 6 – Research Methods

  •   Diary Studies
  •   Interviewing
  •   Surveys
  •   Card Sorting
  •   Tree Tests
  •   Focus Groups
  •   Field Studies
  •   A/B Testing
  •   Eye Tracking
  •   Paper Based Testing
  •   Mobile Device Testing

Module 7 – Conducting Tests

  •   How to conduct and facilitate tests
  •   The difference between field and lab
  •   Moderation strategies
  •   Recording strategies

Module 8 – Evaluating the Data

  •   Understanding what you have learned
  •   Interpreting the data
  •   Presenting with recommendations or presenting as research
  •   Preparing to iterate the testing

Module 9 – Eye tracking Testing Workshop

  •   Learn how to use eye trackers
  •   Conduct heuristic and think aloud tests
  •   Working with heat maps and gaze paths
  •   Interpreting the results

Module 10 – Mobile testing

  •   The benefit of observed device testing
  •   Conducting and setting up multi camera tests
  •   Tree testing and journey testing
  •   Conducting face studies
  •   Analysing the results

Module 11 – Online Testing and Outsourcing

  •   When to use online testing
  •   Benefits of testing at scale
  •   Engaging with UX research organisations effectively.

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