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Persuasive Presentations

A key objective of a presentation is to persuade and convince your audience.

This 2-day presentation skills course will help those attending develop, design and deliver persuasive presentations.

A very practical course; you will have the opportunity to make several presentations throughout the 2 days.  These are followed by constructive feedback to enable you to take away a much enhanced presentation along with suitable skills to deliver.

Over the 2 days you will develop skills relating to both the image you put across and the substance and contents of the delivery.  Also identified are the needs of the audience so that the presenter can relate to it.

This Persuasive Presentations - (2 Days) course is available throughout the UK.

CPD Value 11 Hours

Select specific date to see price, venue and full details.

Learning Objectives

  • A structured approach to planning presentations that focus on how the offered product or service addresses the problem(s) and need(s) of the client
  • The ability to emphasise and elaborate on key messages
  • The effective use of graphics, visual aids and examples that support the core messages
  • An understanding of audience needs to enable a more empathic delivery
  • The acquisition of greater confidence in delivering to both known and unknown audiences
  • Practice in applying the known behavioural skills of top performers when delivering persuasive presentations
  • The techniques to ensure the structure and flow of the presentation is maintained throughout the duration of the meeting
  • The acquisition of powerful techniques to control and sustain a peak 'emotional state' during challenging presentations

Course Content

Day 1

09:30 - 10:00 Coffee & Course Objectives

10:00 - 11:15 The Constituents of a Persuasive Presentation (A detailed examination of the ingredients of a persuasive presentation.)

11:15 - 11:30 Coffee break

11:30 - 12:45 Current Individual Capability (Each participant delivers a pre-prepared persuasive presentation and receives feedback on his/her performance.)

12:45 - 13:45 Lunch

13:45 - 14:30 Preparation and Planning using the \'S.P.P.E.V.\' Persuasion Structure (A structured process to ensure all the details of the presentation have been captured and placed in a sequence that will appeal both emotionally and logically to each member of the audience.)

14:30 - 15:15 Preparation of the Second Persuasive Presentation

15:30 - 16:00 Participants Spend Time Preparing a Presentation to be Delivered at the beginning of day 2

Day 2

09:30 - 9:45 Review of Day 1 - Key Learning Points from Day 1

09:45 - 11:15 Participant Practice (Each participant delivers their pre-prepared persuasive presentation and receives feedback on his/her performance using the models of performance discussed on day 1)

11:15 - 11:30 Coffee break

11:30 - 12:45 Maintaining Peak Emotional State (Introduction and practice of 5 proven techniques for developing and maintaining a peak emotional state during a presentation including: visualisation, setting \'state anchors,\' physiology, \'centring\' and the power of the pause.)

12:45 - 13:45 Lunch

13:45 - 14:30 Elaboration Using the Voice & Body Language (A series of exercises used by actors to project themselves using variation in their voice and body movements.)

14:30 - 15:15 Preparation of the Third Persuasive Presentation (Participants spend time preparing a presentation.)

15:15 - 15:30 Coffee break

15:30 - 16:30 Final Practice and Review (All participants deliver a final presentation and receive feedback Creation of an action plan for return to work.)

16:30 - 16:45 Summary and Action Plans Agreed

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