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Influencing and Persuading Skills

If you would benefit from an enhanced ability to persuade and influence others in the workplace, then this is the course for you! This introductory level course will help you communicate with others more effectively, get yourself heard and encourage others to value your opinions. It is not designed for managers or sales professionals looking for commercial or sales negotiation.

Learning Objectives

By the end of this course you will be able to:
  • Communicate in a more persuasive manner with colleagues and individuals from outside your organisation.
  • Develop more effective and creative working relationships.
  • Explain complicated ideas in a manner which aids understanding and increases the likelihood of success.
  • Communicate with increased confidence at meetings.
  • Become a more active listener and use enhanced persuasion skills to act as an opinion shaper.
  • Apply principles of negotiation to your day-to-day communication.
  • Identify your own preferred influencing style and use it to encourage others to change


To gain the maximum benefit from the course, you will be sent a pre-course questionnaire to complete which asks you to consider current expectations. This will help you set the context of the course and the information you provide will be used on the day as part of the course activities.

Course Content

Training Course Overview

Learning how to influence and persuade others is one of the most valuable and transferable skills to have. This course takes you on a journey of self awareness, using many different styles of learning to ensure that you leave with a sense of confidence, well founded on enhanced capabilities.

In order to influence the thinking and behaviour of others, and persuade them to your way of thinking, you need to communicate confidently, build a relationship and remain assertive even when pressurised. This course is designed to enable you to be more confident, influential and persuasive at work through recognising the link between your communication skills and the impact they can on others. This course also includes a brief introduction to the theory of negotiating with others. The core focus is about one-to-one interactions.

Training Course Outline

Effective Communication Skills
  • Defining the communication process
  • Your personal communication style
  • Communication style, Self-analysis/skills audit
Positive and Assertive Communication
  • Not saying ''yes'' when you know you should be saying ''no''
  • Expressing your ideas in an assertive and effective manner
  • Contributing at meetings and gaining cooperation from others
Persuasive and Influential Communication
  • Ensuring your communication is clear, concise and easily understood
  • Enhancing your questioning and listening skills
  • Persuasive communication - gaining others' agreement
Difficult Situations - Communicating With Confidence
  • Creating a positive impression when dealing with senior colleagues
  • Communicating difficult or sensitive messages
  • Gaining cooperation from others and minimising conflict
An Introduction to Negotiation with Others
  • The core negotiation process when working with others
  • Pre-negotiation - preparation and planning
  • Concluding the negotiation - securing a win/win result
Personal Development
  • Preparing a Personal Action Plan
  • Top tips to support your return to the workplace

Exams & Certification

There are no exams asscoiated with this course

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